Business

A weekly update should show progress, risks, and next steps. If the client can’t see momentum, they won’t feel safe.

Pick a retainer that matches your risk tolerance: response times, patch cadence, and a visible backlog of ongoing improvements.

Refactor when the core value is sound and complexity is localised. Rewrite only when the architecture blocks you and the

Retainers are for continuity and speed. Projects are for defined outcomes. Mixing them without clarity creates scope creep and resentment.

If users complain or costs climb, performance is revenue. Measure first, fix the bottleneck, then keep an eye on regressions.

Pricing should match risk. Retainers suit maintenance. Fixed scope suits well-defined outcomes. Sprint-based works when discovery is part of the